The ChlorSync POP Display is the first impression a customer will have of this new salt chlorine generator. The intention was to have a life size representation of the product to convey it’s small footprint. The display itself packs flat for ease of deliverability, and comes with the base, backboard with custom cutouts, riser base and pad with additional information, as well as display “shells” of both the ChlorSync and the PoolSync WiFi Controller. On both the tear off pad and the backside of the display are instructions to visit a curated landing page to learn more about the ChlorSync. Pool store owners were instructed to display the product on their counter or shelves so customer’s can have a hands on experience with the ChlorSync.