Appalachian Dog Food
Appalachian Dog Food is a brand created from inception to final package design. The brand revolves around local, U.S. made ingredients, specifically of the Appalachian mountain region. This influenced the picturesque landscapes used on the packaging, and the decision to use the mountain outline as a die line for the window. The back panels mirror each other in basic organization, each with a corresponding icon to distinguish the type of meat used in each recipe.
